Carosello Research Papers - Academia.edu (original) (raw)
La pubblicità televisiva dimostra come i caratteri di persuasione e di comunicazione del linguaggio pubblicitario abbiano raggiunto un enorme efficacia con l'avvento della società di massa. Le riflessioni dei grandi pensatori Baudrillard,... more
La pubblicità televisiva dimostra come i caratteri di persuasione e di comunicazione del linguaggio pubblicitario abbiano raggiunto un enorme efficacia con l'avvento della società di massa. Le riflessioni dei grandi pensatori Baudrillard, Debord e Barthes trovano un riscontro nella prima favola del consumo creata in Italia dalla televisione: Carosello. I siparietti pubblicitari della celebre rubrica serale trasmessa per la prima volta il 3 febbraio del 1957 che ha divertito per un ventennio con le sue storie, piccoli e grandi.
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- Televisione, Pubblicità, Consumismo, Carosello
Il saggio analizza il percorso cinematografico dell'animatore italiano Manfredo Manfredi. Nell’ambito dell’animazione italiana il cinema di Manfredo Manfredi rappresenta uno dei rari casi di fertile e duratura relazione tra lavori... more
Il saggio analizza il percorso cinematografico dell'animatore italiano Manfredo Manfredi. Nell’ambito dell’animazione italiana il cinema di Manfredo Manfredi rappresenta uno dei rari casi di fertile e duratura relazione tra lavori d’artista e commerciali. Alternando opere su commissione ad altre più propriamente autoriali, Manfredi sviluppa dagli anni ’60 ad oggi una corposa e variegata produzione – composta da corti sociali, d’autore, sigle televisive, spot – capace di costruire, pur nelle esigenze di mercato, una poetica figurativa personale e innovativa, particolarmente attenta all’aspetto pittorico e alla sperimentazione di diverse tecniche d’animazione.
This paper presents the first study on Rodovetri, animation cels produced between the 1950s and the 1970s for the Italian television and conserved at the Museum of Industry and Labour “Musil” (Italy). Although these cels are considered as... more
This paper presents the first study on Rodovetri, animation cels produced between the 1950s and the 1970s
for the Italian television and conserved at the Museum of Industry and Labour “Musil” (Italy). Although
these cels are considered as works of art and witnesses of Italian animation design, they have never been
studied before. The study of one of the most endangered cel groups of the Musil collection is presented
here. The main aims were to investigate the composition of these animation cels, to identify the materials
used for painting the characters, and to assess the state of conservation of the cels. The results, which
were obtained by means of a multi-analytical non-invasive and micro-destructive approach, underline
the composition of the plastic substrate as nitrocellulose, while the painted layers – which contain a
variety of pigments and dyes – were found to be bound with a mixture of plant gum and animal glue. This
study also provides information on their state of conservation, in particular in relation to the de-nitration
of plastic sheets. Important issues on the preventive conservation are also raised.
This paper presents the first study on Rodovetri, animation cels produced between the 1950s and the 1970s for the Italian television and conserved at the Museum of Industry and Labour “Musil” (Italy). Although these cels are considered as... more
This paper presents the first study on Rodovetri, animation cels produced between the 1950s and the 1970s for the Italian television and conserved at the Museum of Industry and Labour “Musil” (Italy). Although these cels are considered as works of art and witnesses of Italian animation design, they have never been studied before. The study of one of the most endangered cel groups of the Musil collection is presented here. The main aims were to investigate the composition of these animation cels, to identify the materials used for painting the characters, and to assess the state of conservation of the cels. The results, which were obtained by means of a multi-analytical non-invasive and micro-destructive approach, underline the composition of the plastic substrate as nitrocellulose, while the painted layers – which contain a variety of pigments and dyes – were found to be bound with a mixture of plant gum and animal glue. This study also provides information on their state of conserv...