The Influence of Customer Satisfaction, brand trust and Brand Loyalty on Purchase Intention: A Study of McDonald’s in Malaysia (original) (raw)
2023, International Journal of Tourism and Hospitality in Asia Pasific
visibility
…
description
14 pages
link
1 file
Related papers
Procedia - Social and Behavioral Sciences, 2011
Relationship between Brand Awareness and Customer Loyalty in Bangladesh
Journal of Knowledge Learning and Science Technology ISSN 2959-6386 (online), 2023
The study of the effect of brand name on customer loyalty
European Online Journal of Natural and Social Sciences, 2014
Brand commitment as predecessor to the factors of continuance intention
Journal of marketing analytics, 2024
Proceedings of the 2nd Padang International Conference on Education, Economics, Business and Accounting (PICEEBA-2 2018), 2019
The Effect of Consumer-Based Brand Equity and Satisfaction on Loyalty: An Empirical Study
Jurnal Economia, 2019
Journal of Applied Business Research (JABR), 2015
Factors Affecting Customer Loyalty with Satisfaction Mediation at the Kintan Buffet Restaurant
International Journal of Application on Economics and Business, 2023
Determinants Of Customer Loyalty: A Preliminary Study On A Prominent Bank In Malaysia
Proceedings of the 1st Economics and Business International Conference 2017 (EBIC 2017), 2018
Understanding Key Determinants of Brand Loyalty in Full Service Restaurants in Uganda
Loading Preview
Sorry, preview is currently unavailable. You can download the paper by clicking the button above.
Related papers
The Influence of Service Quality on Customer Trust
2020
Rajagiri Management Journal, 2015
The Influence of Customer Satisfaction, Brand Trust, and Brand Image Towards Customer Loyalty
International Journal of Entrepreneurship and Management Practices
An Investigation into the Determinants of Customer Satisfaction
Journal of Marketing Research, 1982
Jurnal Ilmu Administrasi Bisnis, 2015
Journal of Marketing Research and Case Studies, 2014
2014
CUSTOMER SATISFACTION AND CUSTOMER LOYALTY -A CASE STUDY IN AUTOMOBILE SERVICE CENTRE
JOURNAL OF HUMANITIES SOCIAL SCIENCES AND BUSINESS (JHSSB), 2023
JOURNAL OF INTERNATIONAL BUSINESS RESEARCH AND MARKETING, 2018
The Consumer Decision-Making Process Which Form Domestic Brand Loyalty: A Literature Review
14th Annual International Bata Conference, 2018
The impact of brand image on customer satisfaction in major supermarkets in Nairobi County
2015
Customer Satisfaction Perpetuates Loyalty: A Case Study
International Journal of Academic Research in Business and Social Sciences, 2020
Tourism & Management Studies, 2019
The determinants of franchise brand loyalty in B2B markets: An emerging market perspective
Journal of Business Research, 2017
2021
Impact of Locus of Control on Brand Loyalty in the Adults of Karachi, Pakistan
2023
Meta-analysis about brand trust: antecedents and consequents analysis
2021
The Comparative Analysis of the Factors Effecting Brand Loyalty towards Samsung Products
Journal of Sociological Research, 2014
Effect of brand trust and customer satisfaction on brand loyalty in Bahawalpur
Journal of Sociological Research, 2014
Related topics
BusinessMarketingBrand ManagementAdvertisingBrand LoyaltyCustomer SatisfactionCustomer RetentionReputationCustomer DelightPurchasingCustomer Advocacycustomer to customer