Transformative Power of Smart Technologies Enabled by Advances in AI (original) (raw)

THE EFFECTS OF ARTIFICIAL INTELLIGENCE ON DIGITAL MARKETING

Shodh Kosh, Priyanga G

Granthaalayah Publications and Printers, 2023

View PDFchevron_right

Artificial Intelligence In Digital Marketing Influences Consumer Behaviour: A Review And Theoretical Foundation For Future Research

Fazla Rabby

Academy of Marketing Studies Journal, 2021

View PDFchevron_right

The Digital Marketing Revolution

Chacha Magasi

Article , 2024

View PDFchevron_right

How Artificial Intelligence (AI) is Transforming the User Experience in Digital Marketing

Stavros Kaperonis

The Use of Artificial Intelligence in Digital Marketing: Competitive Strategies and Tactics, 2024

View PDFchevron_right

The Societal Perceptions of Artificial Intelligence and its Impact on Marketing in 2024

Michael Gerlich

5th World Conference on Business, Management, Finance, Economics and Marketing, 2024

View PDFchevron_right

Transformation of Marketing Decisions through Artificial Intelligence and Digital Marketing

Khansa Zaman

Journal of Marketing Strategies

View PDFchevron_right

MARKETING IN THE ERA OF ARTIFICIAL INTELLIGENCE

Devi Premnath

View PDFchevron_right

The Intersection of Artificial Intelligence and Digital Marketing: Balancing Automation with the Human Touch. Assessing the effects on Productivity, Cost, Quality, and their Implications for Employment in the Industry.

Marianne Boulos

The Effects of AI on Digital Marketing, 2024

View PDFchevron_right

HARNESSING ARTIFICIAL INTELLIGENCE IN MODERN MARKETING: STRATEGIES, BENEFITS, AND CHALLENGES

Hewa Majeed Zangana

Business, Accounting and Management Journal (BAMJ), 2024

View PDFchevron_right

AI-Driven Digital Marketing: Samsung's Strategic Approach to Dominating the Tech Market

Muhammad Umar Farooq, Ana-Maria-Bianca Comanoiu

Journal of Innovation and Business Management (ISSN: 2708-8669), 2021

View PDFchevron_right

Consumer of the Digital Age

Dijana 2

2020

View PDFchevron_right

Artificial Intelligence (AI) in Advertising: Understanding and Schematizing the Behaviors of Social Media Users

Halime Dinç, Sabri Kaya

Advances in Distributed Computing and Artificial Intelligence Journal, 2023

View PDFchevron_right

How artificial intelligence can change the core of marketing theory

Roberto Grandinetti

Innovative Marketing

View PDFchevron_right

Digital Marketing: Engaging Consumers with Smart Digital Marketing Content

Gede Sri Darma

Jurnal Manajemen dan Kewirausahaan, 2021

View PDFchevron_right

Considering modern trends in digital marketing

Nenad Peric

Journal of Marketing, 2020

View PDFchevron_right

Digitalization and its impact on contemporary marketing strategies and practices

Tat Huei Cham

Journal of Marketing Analytics

View PDFchevron_right

Development and Transformation in Digital Marketing and Branding with Artificial Intelligence and Digital Technologies Dynamics in the Metaverse Universe

Journal of Metaverse

Journal of Metaverse, 2023

View PDFchevron_right

THE ROLE OF ARTIFICIAL INTELLIGENCE (AI) IN THE FUTURE OF THE ADVERTISING INDUSTRY: APPLICATIONS AND EXAMPLES OF AI IN ADVERTISING

SİNEM EYİCE BAŞEV

2024

View PDFchevron_right

Leveraging Big Data and AI for Optimizing Digital Marketing Strategies: A Data-Driven Approach

Abu Yusuf

International Journal For Multidisciplinary Research

View PDFchevron_right

Artificial Intelligence (AI) in Advertising

Mehpare Tokay Argan

ADCAIJ: Advances in Distributed Computing and Artificial Intelligence Journal

View PDFchevron_right

Analyzing the impact of Artificial Intelligence in Digital Marketing on personalized customer experience

Vinayak Musale

2021

View PDFchevron_right

Analysing How Marketing Management and Artificial Intelligence are used to Change Customer Engagement

Sandip Sane

IEEE, 2024

View PDFchevron_right

Evolving Faster Than Lightning How Is Digital Marketing Changing the Brand The Future for Digital Marketing Tools 220190409 34552 fb6k

Danny C . Barbery-Montoya

Handbook of Research on Digital Marketing Innovations in Social Entrepreneurship and Solidarity Economics, 2019

View PDFchevron_right

Implications & Impact of Artificial Intelligence in Digital Media: With Special Focus on Social Media Marketing

Jyotsana Thakur

E3S web of conferences, 2023

View PDFchevron_right

Digital marketing as a digital revolution in marketing communication

iwona chomiak

Informatyka Ekonomiczna, 2020

View PDFchevron_right

DIGITAL WORLD:IN THE AGE OF MARKETING.

IJAR Indexing

International Journal of Advanced Research (IJAR), 2019

View PDFchevron_right

How artificial intelligence will change the future of marketing

Dhruv Grewal

Journal of the Academy of Marketing Science

View PDFchevron_right

The use of artificial intelligence in marketing strategies: Automation, personalization and forecasting

Volodymyr (Владимир) Saienko (Саенко)

Journal of Management World, 2024

View PDFchevron_right

The Future Impact of Technological Developments on Digital Marketing Through Artificial Intelligence

Dr.S. RAJA

Proceedings of Second International Conference in Mechanical and Energy Technology , 2022

View PDFchevron_right

Leveraging Artificial Intelligence in Marketing and Advertising: Unleashing the Power of Advanced Technologies

IRJET Journal

IRJET, 2023

View PDFchevron_right

THE ROLE OF BUSINESS AND ARTIFICIAL INTELLIGENCE IN DIRECT MARKETING

Sachin Chauhan, K K RAMACHANDRAN

View PDFchevron_right

Understanding the Role of Artificial Intelligence in Personalized Engagement Marketing

Salim Sheikh

California Management Review, 2019

View PDFchevron_right

Digital Marketing: Changing the world of Traditional Marketing

Bhaskar Jha

View PDFchevron_right

AI2AI marketing: Foundations and research agenda

Stanislav Ivanov

ROBONOMICS: The Journal of the Automated Economy, 2022

View PDFchevron_right

Special Issue of Qualitative Approaches to eMarketing and Online Consumer Behaviour: Guest Editors’ Introduction

Ulrike Gretzel

Journal of theoretical and applied electronic commerce research, 2012

View PDFchevron_right